Olympians have a mini-movie on NBC
by Anna Johns, posted Jan 7th 2006 8:30AM
I
am a total sucker for the Olympics, but I really hate all the cheesy, promotional crap that goes with it. This time
around, NBC and Chevrolet are teaming up to feature some camera-friendly Olympians in their very own mini-movie. Oh,
joy. It airs during Las Vegas on NBC in February and it'll also be included with advertisements before the
trailers start at AMC, Cinemark, Regal, UA and Edwards movie theaters. Now, I clearly remember the little mini-movie
that Chevrolet did during the last summer Olympics where a bunch of athletes call each other and drive their own
Chevrolets to Athens (way to carpool, guys). I wanted to throw something at the movie screen everytime I saw it. Why?
As a general rule, athletes can't act. You hear that, advertising geniuses? Athletes. Cannot. Act. This time around,
the lucky Olympians are halfpipe snowboarders Kelly Clark and Ross Powers, alpine skiers Eric Schlopy, Ted Ligety, and
Julia Mancuso, freestyle skier Toby Dawson and snowboarder Seth Wescott. They're all somehow paired up with the cast of
Las Vegas and then whisked off to Torino, Italy for the competition. There will also be a behind-the-scenes
mini-mini-movie of the mini-movie on NBC's website.
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