Bob & Harvey Weinstein + WWE = WTF?
Bob and Harvey Weinstein, formerly of Miramax fame, have just signed a deal with the World Wrestling Entertainment to distribute all of the WWE's home video library, which includes past, current, and future releases. Plus, the deal opens up the possibility of theatrically releasing WWE videos, and provides them with a ring full of star material. Bob Weinstein told Variety, "Some of these guys are natural-born talents." That's about when my head exploded. Have Bob and Harvey lost it? Or are they pure and total geniuses? Their Weinstein Company owns a majority stake Genius Products, who signed the WWE deal, which pushes me into the "lost it" camp. Don't call your company "I'm Smarter Than You Are Productions, Inc." unless you are itching for a smackdown. And here I swore I'd get through this post without saying "smackdown," dammit.
Granted, the Rock has enjoyed some modest success in films if you discount the craptacular The Scorpion King, but John Cena's The Marine opened at $7 million this past weekend -- tanking fairly soundly amidst bad reviews and one imdb commentor who quips "We Cena enough!" Natural-born talents my people's elbow -- and these are the same guys who produced films like In the Bedroom and Shakespeare in Love. Although in all fairness they did bring us stuff like Air Bud: Golden Receiver and Phantoms.
Next up, Bob & Harvey sign a worldwide deal for the rights to all NASCAR, tractor pull competition, and Cheaters videos.

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