Go Daddy: "Marketing"
by Brett Love, posted Feb 4th 2007 7:30PM
Go Daddy has probably used the Superbowl commercials to their advantage as much as, or more than, anybody. Because of their history, their commercials are some of the most anticipated. Here we get a peek behind the scenes at the marketing department.
It's not a bad ad, but nothing special. Even seeing it for the first time it seems like something we have seen before. The idea that the marketing department at Go Daddy is just one big party is amusing, but simple. I take off a couple points for including the American Chopper guys. I've just seen too much of them at this point. Those points and then some are gained back by the appearance of Danica Patrick though. I do love my racing. The return of Candice Michelle is nice. Seeing Kevin Rose in the commercial was a bit odd, but given their business, it makes sense.