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May 26, 2012

Trimspa prepping "TiVo-proof" ad, not featuring Anna Nicole Smith

by Brad Linder, posted Mar 13th 2007 10:30AM
TrimSpaHaving lost its main celebrity endorsement with the death of Anna Nicole Smith, diet pill maker TrimSpa is launching a new advertising campaign.

The company plans to use before and after photos of hundreds of TrimSpa users in its new ad campaign. The images will be visible even when users are fast-forwarding through the commercial.

Of course, these types of advertisements aren't really TiVo-proof, so much as TiVo-resistant. All you have to do to avoid the images is program your TiVo remote to use the 30-second skip feature. Or use a different PVR that lets you skip commercials altogether.

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