CBS announces Interactive Audience Network
by Brad Linder, posted Apr 12th 2007 1:30PM
CBS has gone a few steps beyond just announcing partnerships with a few digital content providers and created what it's calling the CBS Interactive Audience Network.For now, that means distribution deals with AOL, Microsoft, CNET, Comcast, Joost, Bebo, Brightcove, Netvibes, Sling Media, and Veoh. All of the content, which will include full-length television episodes and video clips will be advertiser-supported.
While most of the partners are online video websites and portals, Sling Media is in the business of letting users stream their own media over the internet. Sling Media plans to launch a Clip+Sling online video site this summer, which will feature CBS content. But users will also be able to watch the videos using SlingPlayer software, or using the upcoming SlingCatcher box, which lets users watch web video on their television sets.
Some of the content to be made available will include clips and episodes from CSI, The Late Show with David Letterman, Survivor, Showtime Championship Boxing, and CSTV Game of the Week.

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