NBC fall schedule includes new web extras

A day after NBC announced its fall schedule, the network is also revealing other plans for the upcoming television season. It's going to start hitting the web a lot harder with '360 extras' from its hit shows such as Heroes, 30 Rock, and The Office.

For Heroes, the website will include more chapters of the graphic novel and character back stories. For 30 Rock, Judah Friedlander's character, Frank Rossitano, will have his own blog. Las Vegas will do a behind-the scenes feature, ER will have deleted scenes, and Medium is going to ask fans to help write storylines (wah?). And The Office will have a little program where you can create your own Dunder-Mifflin branch and do some sort of online challenges.

Personally, I think they can take The Office 360 a bit farther. How about having a place where people can create their own videos in their fictional branches of Dunder-Mifflin? I bet people who work in real cubicles could come up with some good stuff.