NBC: The National Breast Corporation?

Ben Silverman has made his first major deal as programming head at NBC: he has bought a TV show about breasts.

Yup. Silverman bought the rights to the Colombian telenovela Sin tetas no hay paraiso, which means Without Breasts There Is No Paradise. That has always been a mantra for many guys but I didn't know they had made a televison show out of it. It is being developed as a show for NBC and also NBC-owned Telemundo.

The show is described as being about "a young woman who is determined to get bigger breasts in order to escape poverty."

I smell a number one hit show.