Wal-Mart closes video download store
by Brad Linder, posted Dec 28th 2007 11:02AM
The Wal-Mart video download store died in its sleep last week after a Hewlett-Packard pulled the plug on the technology that powered the store. The video download service was just a year old. RIP.
But seriously, I'd kind of forgotten that Wal-Mart was even in the video download business. The company entered the market with a big splash last year, and then kind of didn't draw much attention to itself. When I think of video download services these days, I tend to think of Amazon, CinemaNow, MovieLink, Vongo, or even Vudu, but not Wal-Mart.
This isn't to say that Wal-Mart wasn't making some serious money off of video download sales. But the company is the number one DVD retailer in the US, so any money they were getting from downloads was probably small potatoes in comparison.
Wal-Mart is reportedly not looking for a new technology partner at the moment. If you've already purchased movies from the Wal-Mart video download store, you can continue to watch them as much as you like on your current computer. But thanks to DRM, you cannot transfer those recordings to a new computer.