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August 31, 2015

CareerBuilder.com: "Follow Your Heart"

by Jen Creer, posted Feb 3rd 2008 9:07PM
Even though this was a really low-key commercial, I still loved it. Who hasn't had the horrid job they wanted to quit, but by that time they felt so bad about themselves they couldn't bring themselves to do it? I loved the fat, Henry VIII-ish-type boss too, and how surprised he looked to find the flag-waving heart on his desk.

The Career Builder logo crushing the building was a nice touch. I don't know how effective this ad will be at getting customers, but I liked watching it.

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Tess Capra

Here's why this was a bad commercial: The red-faced hard-living, hard-eating, (presumably) hard-boozing boss was a heart attack ready to happen, right? So when the slim young woman's heart hopped out of her chest, I thought it was a PSA about how symptoms of women's heart attacks are often ignored, or how heart disease in women is catching up to men.

I was *very* confused when the heart went hopping into the boss's office.

February 05 2008 at 6:32 AM Report abuse rate up rate down Reply

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