Toyota: "Big Wheels"
by JJ Hawkins, posted Feb 3rd 2008 11:57PM
Did you know you could fit 20 big wheels on the top of the all new Toyota Sequoia? Me neither, but apparently it's a major selling point.
All kidding aside, I like how this commercial appeals to the immature masochistic side of me. I'm talking about the side that would like to get on a big wheel on a steep hill with little to no padding and roll with only a few bails of hay resting between me and imminent death.
That's seems to be the demographic Toyota is shooting for here, and I'll be damned if they didn't nail it.
All kidding aside, I like how this commercial appeals to the immature masochistic side of me. I'm talking about the side that would like to get on a big wheel on a steep hill with little to no padding and roll with only a few bails of hay resting between me and imminent death.
That's seems to be the demographic Toyota is shooting for here, and I'll be damned if they didn't nail it.
I loved everything about this commercial and I even went so far as to place bid on a brand new Big Wheel on eBay.
And was it my imagine or did I see Ted Danson near the beginning of this thing?

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