NBC renews Friday Night Lights with the help of DirecTV
NBC executives had been looking for a way to renew their low-rated show, mostly through cost-sharing deals with other networks. They finally found a partner: DirecTV. No details of the deal were given; all we know right now is that the satellite company and the Peacock folks will share the costs of producing the show and will both air the show across multiple platforms.
Give the NBC brass some credit: They knew how good FNL was and they went to great lengths to keep the show going. It'll probably never get stellar ratings, but it's doing well enough in the 18-to-34 and 18-to-49 demos to not be a total loss for the network.
Finke speculates in the article that the execs may have picked up FNL to counteract "airing crap like that remake of Knight Rider," but I'm not so sure. Since when do network executives sacrifice money for the sake of quality?