Justin Timberlake producing My Problem With Women for NBC

It looks like Justin Timberlake is now going to be a television producer (well, executive producer anyway). He's helping with the American import of a Peruvian comedy called My Problem With Women.

Another name behind the import is Reveille who is responsible for other foreign imports into American networks such as NBC's The Office and, no surprise here, Ugly Betty.

I don't know what Peruvian television is like, but I suspect this move is on the heels of the success of Ugly Betty. Who is the target audience of this show anyway? Is it men, women, or the people that listen to Justin Timberlake?

The show is being prepped for NBC, which has undergone problems in the ratings as of recent. They could be looking for another show for their Thursday night line-up. Would a show in the style of Ugly Betty (if that's what the show is) fit into NBC's Thursday night line-up?