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November 24, 2014

PTC says WTF over OMFG ads

by Isabelle Carreau, posted Apr 24th 2008 6:44PM
Gossip GirlThe CW recently released risqué campaign posters to get new viewers to tune in to its show Gossip Girl. The campaign, titled "OMFG," got fans and the press talking as soon as the sexy posters hit the web and magazines. Two posters were released: the one you see on the right featuring characters Serena and Nate, and another one with Blair and Chuck. Also, a "OMG" version of both posters was used.

This week, the Parents Television Council (PTC) took notice of the ads and declared war against The CW.

MediaWeek reports that the PTC believes the posters are too sexually suggestive. A Council representative says that the PTC "deplores the CW's deliberate use of profanity and sexual imagery to exploit and further corrupt young viewers." Being one of the most-watched shows among teen girls, the PTC is worried that such ads and the show's storylines will influence negatively the vulnerable viewers.

I must admit that when I first saw the posters earlier this month, I was worried that the show crossed a line with the censors and the PTC. As a fan of the show, I don't think the posters are representative of the series. Yes, the characters have sex but the show is not only about that. The show is about the struggles of teens growing up on the Upper East Side of New York, including the sex, drugs, back stabbing, etc., that is part of the world nowadays.

I can see why the PTC is worried, especially since the show now airs at 8 p.m. If you ask me, with the storylines that they sometimes have on the show, it's more suited for a 9 p.m. airing. However, if parents watch the series with their teens, it could be a good opportunity to talk about the tricky subjects covered on the show.

The CW has yet to reply to the PTC's comments about the posters and show.

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larry

You people that love the show are a perfect reason why this nation is getting worse and worse. Every year some trash network makes some trash show to push the limits of common decency. Do all of you have no moral value at all and think that anything is ok. Because you like it-then it's ok to watch for everyone? Soon there will be no limit because you progessively watch more garbage and are so used to it that you think that it is just the way the world ought to be. Garbage in- garbage out! The networks have to continually create more risky shows for audiences to watch because the old just don't get new viewers anymore. Where does it end people? What is the damn limit on this? Left up to you- God help us. You think it's acceptable to have a tv show on that promotes teen sex? Maybe we can just have a tv show where some middle school girls are part time prostitutes? That might satify some of you that think anything goes because everyone else is just too prude for your taste. Pretty soon we can have just have straight porn on all channels because there are more people that like this trash it seems than those that see this crap for what it is. This is reflective of this society we live in and the direction it is going. Does not look good. Tv gives a perfect testimony to what this country accepts as normal. Someone has to maintain the high standards of this country and say enough is enough because you sure are'nt going to do it.

April 29 2008 at 11:17 PM Report abuse -1 rate up rate down Reply
Franklin

Well, eugene, once again a liberal proves his inability to grasp concepts due to a lack of intellectual ability. First you aren't smart enough to even consider the possibility that God exists, showing a lack of intelligence by think humans must be the smartest thing ever. Second, you're stupid enough to actually believe the government can take care of people with "programs". Third you lack the cognitive capacity to know we pay far too much in taxes already into an inefficient system by wanting to elect a socialist who wants even more of our money to take care of us.

It's no surprise you completely missed the points made by everyone with a differing view. Hmm, must be that compassion, understanding and acceptance of diversity you hypocrites are always touting.

I say hurrah for liberal scum, for if it weren't for you the world might not fully understand what a hypocrite really is. I feel sorry for your kids, but I wonder why you didn't exercise your "right" to abortion? Too bad your parents didn't.

April 25 2008 at 11:47 AM Report abuse -1 rate up rate down Reply
5 replies to Franklin's comment
Mary

I agree that parents should pay attention to what their children watch, however I heard this ad on the radio numerous times where some girl said "OMFG." I was so turned off by that and I don't even watch the show or have children. If the characters are having sex on the show fine I don't care, but it was just too much for some show for teenagers. I am also sad that I agree, somewhat, with PTC.

April 25 2008 at 10:43 AM Report abuse -1 rate up rate down Reply
Derek

Do you really think these posters are teaching internet slang to your children? I'm guessing they are familiar with the phrase OMFG, or else the campaign would be meaningless.

April 25 2008 at 10:08 AM Report abuse +1 rate up rate down Reply
RR

Yet another example of the prudish nature of the American culture these days. Reminds me of the UK show that aired at 6pm Friday's called "TFI Friday". It ran for years and I don't think anyone was ever outraged about what the F in TFI really meant.

April 25 2008 at 2:16 AM Report abuse +1 rate up rate down Reply
Argus

Eugene... You really think that the ads would be on the websites of other networks? Lenny makes a valid point, if there was not this previous level of maturity in GG adverts, and suddenly they popped up on the web (say... on the CW site,) then it would be hard to deal with them as a parent before their effect was already felt.

April 25 2008 at 12:13 AM Report abuse -1 rate up rate down Reply
sitruc

Just say they're fighting and it's all good.

April 24 2008 at 11:29 PM Report abuse +1 rate up rate down Reply
erroneous_nick

As a parent I agree that we're the ones who should be responsible for what our children watch, and monitoring of regularly broadcast shows is really easy if you're doing your job as a parent. On the other hand, these OMFG advertisements were all over the web, making them something that couldn't be necessarily known about beforehand. I don't think they're earth-shaking, but I do think they're in extremely poor taste and offensive. It speaks to an overall decline in societal standards.

April 24 2008 at 11:26 PM Report abuse -1 rate up rate down Reply
4 replies to erroneous_nick's comment
Karen

I think it is crude an unnecessary to use OMFG on the posters. My children do not watch this show, but there is no way to read it without saying the words. You don't read the letters.

It is unnecessary.

And it just goes to decency. It has been hard to avoid these ads and while they have the right to use it, it is crappy of them to do so.

Individual parents are responsible for their children, but we also make judgements about what is good for our society and this goes over the line for a good number of people. This idea that nothing is wrong and only individual behaviors and choices matter is a bunch of crap.

It just wasn't necessary.

April 24 2008 at 10:10 PM Report abuse -1 rate up rate down Reply
Kate

Forget the OMFG - how about false advertising? That shot was from a flashback that happened in the first half of the series. It has nothing to do with anything that is happening now. I found that more disconcerting than the OMFG.

And yes, PARENTS should be the censors of what their children watch.

April 24 2008 at 10:10 PM Report abuse +1 rate up rate down Reply

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