Average U.S. home gets over 100 channels
According to a study done by Nielsen, the average home in the United State gets 119 channels from their cable provider. The study seems to hint that this is a major factor contributing to the decrease in overall ratings for broadcast television. As a result of this, the networks face a greater amount of competition.Other interesting finds from the study include:
- In 2007, the average household increased the number of channels it watched (up to 16 channels an average of 10 minutes per week each).
- Scripted television still is the majority of the English-language product (40% of primetime programming) despite all talk of a reality television boom. Variety programs comprise 23%.
- The average U.S. TV home has 2.5 people and 2.8 TV sets.
- 61% of homes have wired cable hookups, down from a high of 68% in 2000, and 27% have satellite or specialized antenna systems to receive signals, up from 19% in 2005.
In short, if you can't find anything to watch tonight it's from a lack of quality and not a lack of quantity.

4 Comments