WB snubs Hulu, announces web video distribution plans
by Brad Linder, posted Jun 12th 2008 4:20PM
Just days after launching a private beta of its new online video portal, The WB has announced plans to expand its online video distribution network. Honestly, the whole thing sounds a lot like Hulu, the online video portal backed by NBC and FOX.
Here's how it will work: You'll be able to visit TheWB.com or TheKidsWB.com and watch full-length episodes of classic WB shows like Buffy The Vampire Slayer, and Gilmore Girls, or you'll be able to find videos through a number of partners including DailyMotion, Sling Media, Veoh, TiVo, and Joost. The WB currently distributes some TV shows through Hulu, but not all of them.
It would have been nice if the WB had partnered with Hulu instead of competing with the web site. Fortunately, the distribution deals announced today mean that you don't need to visit two separate sites to find the content you're looking for. Some of the partner sites, including Veoh will have episodes from both Hulu and The WB, as well as selected content from CBS.
The new web channels will go live in mid-September. Or you can sign up for the private beta at TheWB.com.