TiVo launched an advertising campaign in Australia recently to promote the release of the first TiVo set top boxes in that country. And at first glance, the ad looks pretty cool and creative. At least until that little light bulb goes off in your head. You know, the one that says "haven't I seen this ad before?"

As Gizmodo Australia points out, you probably have. Because it's practically identical to an ad that Apple used about a little while back to promote the iPod Nano.


I don't know about you, but I can't imagine this being a coincidence. The two commercials are just too similar.

[via Zatz Not Funny]