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May 27, 2012

The DTV conversion comes early to Wilmington, North Carolina

by Richard Keller, posted Sep 9th 2008 8:40PM

Analog no more! Wilmington, NC becomes the first city to go all digital.Let the Digital Television Revolution begin! Oh, wait, millions of us have converted to digital cable boxes already. Let me try this again. Let the Government-Enforced Digital Television Revolution begin! Okay, much better.

In order to test out the conversion of all media outlets and consumer televisions to digital service by February 17th, 2009, Wilmington, North Carolina decided to beat everyone to the punch and perform the conversion early. So, at noon on Monday, Wilmington mayor Bill Saffo and FCC Chairman Kevin Martin pulled a huge, symbolic power switch to convert all of the city from analog to digital broadcasts. Of course, things went off without a hitch. Uh-huh. And, Platyrrhini Cebidae soar out of my tushie!

Not long after the cut-over broadcasters in the area reported dozens of calls from residents within the city limits and surrounding counties who either weren't prepared for the conversion or couldn't get their brand-new digital-converter boxes to work with their old analog sets. Both the networks and the FCC knew that this would happen and expected to receive calls over the next few weeks from the 14,000 households who received their signals from over-the-air broadcasting.

Despite the phone calls, both the broadcast networks and the FCC seemed to be pleased with the conversion. Andy Combs, general manager of Wilmington's ABC affiliate, said that even though they received about three dozen calls, the conversion was a big success. FCC Chairman Kevin Martin said that the success of the conversion in Wilmington is not what happens in the present but what they can learn from it for the total digital switch early next year.

I have to wonder if Wilmington was the best test bed for the digital conversion. Even combining the city population with the three counties that encompass the Metropolitan Wilmington area, the entire population is only about 374,000. The 14,000 over-the-air households comprise under 5 percent of the viewing public. This doesn't seem to be a good gage for a conversion in say Philadelphia, Boston or Los Angeles -- older cities where you potentially have a higher percentage of non-digital television watchers. With the conversion only a mere five months away I foresee some big issues getting everyone converted. And, with the conversion hitting right in the middle of February sweeps, this would be trouble for the networks. What do you think?

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JW

So do you need a box, if you don't have a cable box? That's what confuses me, I figure it's a way to push people to get a box and pay extra a month for cable...

September 09 2008 at 11:33 PM Report abuse rate up rate down Reply
3 replies to JW's comment
StillBash

Just a small hint:

Dawson's Creek.

Just sayin'...

September 09 2008 at 11:14 PM Report abuse rate up rate down Reply
delusionaryx

This conversion will only confuse or even likely concern the very poor, who advertisers do not care about, and the elderly, even if the average extremely elderly person cannot convince their children or grandchildren to help them, it will only be a problem for a short while, as death is knocking on their door.

September 09 2008 at 10:03 PM Report abuse rate up rate down Reply
Willie

"And, with the conversion hitting right in the middle of February sweeps, this would be trouble for the networks..." Ugh. I didn't think about that until just now. Something tells me that we're going to see popular shows take a sudden hiatus from February until April..

September 09 2008 at 9:17 PM Report abuse rate up rate down Reply
JW

I see stupid written on the government's forehead. I saw if it ain't broke why fix it? It's just one extra thing that the government wants us to panic about. I still don't even know if I need a box or not.

September 09 2008 at 9:12 PM Report abuse rate up rate down Reply
2 replies to JW's comment
Usama

If you only watch via cable or satellite, you don't need a box. If you do some watching with rabbit ears, you will need an antenna after that date.

Bonus: if you have an HDTV, you don't need the box as almost every HDTV sold in the past 4 years comes with built-in digital tuners

September 09 2008 at 10:09 PM Report abuse rate up rate down Reply
nicolas.graf

yeah, over the air DTV sucks. We've had it in Germany for a few years now, and while it's nice when you have good reception, it's pretty much useless with not-so-good reception. Because anaologue TV just added some noise but was still watchable - digital TV simply stops when the signal isn't good enough.

September 10 2008 at 10:41 AM Report abuse rate up rate down Reply

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