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October 31, 2014

Your one choice to watch the inauguration ceremonies: HBO

by Brad Trechak, posted Jan 7th 2009 1:44PM
HBOIf you want to watch the star-studded inaugural ceremonies for the President-elect Obama, you have exactly one choice for the channel to watch it on: HBO. Don't worry, HBO is allowing anyone with a cable box to watch, even if they don't subscribe.

I recognize that someone has to pay for such an event without burdening the taxpayers (although the taxpayers do pay for the actual swearing in and security), but doesn't this contradict the Obama's campaign pledge of no corporate sponsorship? After all, HBO is part of a larger corporation, Time Warner.

On the other hand, for a star-studded event, I'd rather have an entertainment company sponsor it. Since it will probably be watched by many people (Obama lovers and haters alike), it's a good advertising opportunity for HBO. Also, HBO can make money on anyone who re-broadcasts even a portion of the event. And if it's an entertainment company that finances the event, better HBO than MTV. It would be quite tasteless if the event had any wardrobe malfunctions.

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MCW

Yeah right, like these other people here say, this makes no sense, of course it's going to be on all of CNN's 40 channels.

January 07 2009 at 2:27 PM Report abuse rate up rate down Reply
Jim

Please clarify what you mean by "star-studded inaugural ceremonies." If you mean the swearing-in and inauguration speech, I CANNOT BELIEVE it will be available only on cable and will not be carried by the broadcast networks. If you mean all the after-parties and whatnot, that's a different story, but it's not clear from the way this post is written.

January 07 2009 at 1:54 PM Report abuse rate up rate down Reply
2 replies to Jim's comment
Sarah

The Variety article specifically narrows the HBO rights to the kick-off inaugural event at the Lincoln Memorial which occurs on January 18th. It doesn't mention the inauguration itself on the 20th, so I would assume that is not included.

January 07 2009 at 2:19 PM Report abuse rate up rate down Reply
Stone

Yeah, the post is a little confusing. HBO will be broadcasting the Inaugural concert on January 18th.

January 07 2009 at 2:22 PM Report abuse rate up rate down Reply

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