Powered by i.TV
August 30, 2014

Brought To You By ... - VIDEOS

by Bob Sassone, posted Feb 13th 2009 5:01PM
HallmarkOne thing I can't stand is an illogical commercial. I'm not sure why I seem to notice inconsistency or silliness in commercials as I get older, but it bothers me a lot more than it did when I was a kid. For example, the new Valentine's Day commercial from Hallmark. It shows a couple in a car going somewhere, and the woman gives her hubby one of those talking greeting cards. The card plays "I Can't Fight This Feeling" by REO Speedwagon, and the tune makes the couple think of the first time they met at a concert in the 80s.

But their meeting doesn't make any sense, as you'll see in the video after the jump (sorry for the the little piece of another commercial which airs at the start of the video).



OK, so the couple met at a concert over 20 years ago. The husband was the lead singer and she was in the audience. But wait a second, the song the band is playing is the same song that is playing in the card the wife gave the husband. So this husband was either the lead singer of REO Speedwagon (which would be news to Kevin Cronin) or the couple met at some weird competition where full bands go onstage and lip synch to a song. Um...huh?

Or how about this ad? It's the new ad featuring those guys who are obsessed with Raisin Bran.



Alright, so these guys hang out all night so they can be the first in line to get boxes of the new Raisin Bran Extra (instead of camping out all night for concert tickets or a football game, these guys camp out all night for cereal). That's not the illogical part. It's the part where one of the guys says "is it true, does it really have cranberries?"

That doesn't make any sense. If you've seen this series of commercials, these guys have gone across the country and practically given up their jobs to follow the world of Raisin Bran. There's no possible way these guys would not know that the new cereal contains raisins. In fact, these nuts would probably know someone at Kellogg's and could probably get a sample of the cereal before it was released. Hell, they'd have a raisinbranfans.com blog and would know all of the news in advance.

I mean, they've even gone Kellogg's HQ to pitch taglines.



But these aren't the first people to be outrageously obsessed with Raisin Bran cereal products. This commercial from 1978 features a couple interrupts their wedding day to have a bowl. I'm sure their parents were thrilled.



I guess if this couple are so in-tune with each other that they don't mind running from their wedding vows to eat some cereal, the marriage is going to work out just fine. That's true love. I bet they're still together today, probably eating Quaker Oatmeal now, washed down with some Ensure. Happy Valentine's Day!

Add a Comment

*0 / 3000 Character Maximum

7 Comments

Filter by:
MAKB

I love the 'I Can't Fight This Feeling Anymore' Hallmark commercial. And I have to say that some of my fav commercials are the ones that are removed from reality (in a good way). Like the 'Baby Come Back' commercials where mops and brooms are doing anything possible (candy, flowers, hottubs) to get housewives to take them back - these are great. Commercials I hate are any that incorporate bugs to sell their products - honestly I can't even watch those. The instant I recognize one coming on I change channels to avoid them - they skeeve me out.

February 17 2009 at 3:14 PM Report abuse rate up rate down Reply
mj

Again with the nitpicking. Can't you just enjoy a cute commercial? This was first shown last year, and I smiled every time it aired. When I saw it this year, I smiled. Sweet and touching.

February 14 2009 at 12:47 PM Report abuse rate up rate down Reply
Bob Sassone

Sure, I was in a couple of cover bands in fact. But we played the songs ourselves, we didn't sing/play along to the original song like this band seems to be doing, heh.

February 14 2009 at 11:19 AM Report abuse rate up rate down Reply
Will

About the greeting card one, you've never heard of a "cover band"? That's what I get from it. I used to go see a local cover band back in the '90's who played hard rock & they often sounded better than the real guys. I think the dude in the commercial was just in a REO cover band & since they both had blond, really curly hair, they made a love connection that lasted.

February 14 2009 at 4:12 AM Report abuse rate up rate down Reply
tracey

The really illogical one that is driving me freaking nuts right now is the GEICO one with the money with the eyes on it. Is this supposed to be the money that the person has already spent on overpriced insurance, that has somehow tracked the insured down like some left-behind dog that tracks the family across country? Or is it the money that the insured is about to spend on overpriced insurance, that wants to stay with the insured rather than be spent? Certainly, the craptastic "somebody's watching me" song doesn't add any enlightenment; the song just adds to the creepy mood, knowing that Michael Jackson sung the original refrain.

February 13 2009 at 7:48 PM Report abuse rate up rate down Reply
Katie

The Raisin Bran guys do have some humor. It doesn't have to make 100% sense all the time. Ease up, it's not a screenplay

February 13 2009 at 7:08 PM Report abuse rate up rate down Reply
Judy

Excuse me, where is your imagination? With all due respect, try not being so literal and just throw yourself into the action. I love this commercial and chuckle EVERY time I see it.

February 13 2009 at 6:35 PM Report abuse rate up rate down Reply

Follow Us

From Our Partners