Much like the Disney acquisition of Marvel Entertainment, television is only a part of what this change represents. However, it does affect the television industry and should be mentioned on this blog. DC Comics has changed its name to DC Entertainment to encompass more forms of media, such as television and movies. Also the president of DC, Paul Levitz, has been replaced by a Time Warner officer named Diane Nelson.

While there are those that might disagree with me, this move looks like it's a response to Marvel's success with its movie franchises. Even though DC has done better on television (Smallville, plus various cartoons like The Brave and the Bold), movies are where the big bucks are. Granted, DC and Warner Brothers have had major success with its Batman movies, but it hasn't built any other franchises.

And as with the Marvel acquisition, we'll have to wait and see what the long-term effects of this corporate change will be. DC also loses the rights to Superman in 2013, so exciting things are afoot.