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September 3, 2015

The Weather Channel is about to become The Weather Movie Channel

by Bob Sassone, posted Oct 21st 2009 8:29AM
The Weather ChannelLooks like TV Land isn't the only cable channel going away from their original programming model and getting into movies.

The Weather Channel has announced that it is adding movies to its schedule. The movies would have a scroll at the bottom that would keep viewers informed of the weather and other weather-related news and information, and each movie will be hosted by a meteorologist. The movies they've chosen so far all have a weather or a nature theme to them, including The Perfect Storm, March of the Penguins, Deep Blue Sea, and Misery. I'm guessing they picked Misery not for the crazy-woman-holds-a-writer-hostage angle but for the fact that the story takes places during a snowstorm.

I'm surprised that Twister isn't part of the original lineup. Guess they couldn't get the rights. They should also show The Wizard of Oz because that also features a tornado and the Michael Douglas drama Black Rain, because that has rain.

They could really have an endless supply of movies to choose from since most movies have weather of some sort.

[via TV Tattle]

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I watch TWC for the weather, and I'll be tuning in much less frequently now. Yeah, I could use the Web. But TWC still beats the Web when 1) I want to see at a glance what's happening around the country, 2) I want to quickly check the forecast and the TV already happens to be on, 3) I want to understand what's creating a weather pattern, 4) I'm in an airport and not using a laptop, or 5) I want to see footage of weather that's just occurred.

Why is it that channel after channel thinks they'll become more profitable by becoming just like every other generic channel? First come the movies, then come the sitcom reruns, then the "reality" shows. Probably not because it's what WE want--it's because movies are cheaper than reporters.

October 28 2009 at 11:36 AM Report abuse rate up rate down Reply

This is an example of a cable network that's expanding it's reach, without going outside its main focus. So, why can't TVLand, etc. do the same?

October 21 2009 at 2:37 PM Report abuse rate up rate down Reply

Looks like I won't be watching the weather channel in the next few years. Sad, they're going the way of MTV.

October 21 2009 at 12:34 PM Report abuse rate up rate down Reply

I'd love to see Twister hosted by real storm chasers who give it the Mystery Science Theater 3000 treatment. I'd tune in for that.

October 21 2009 at 10:10 AM Report abuse rate up rate down Reply

What no Twister?

October 21 2009 at 9:34 AM Report abuse rate up rate down Reply

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