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April 17, 2014

TV Show Promos That Are Better Than the Shows

by Daynah Burnett, posted Dec 7th 2009 2:00PM
If a show's promo ad looks good, you can reasonably expect the show to be equally awesome. Sounds fair enough, right?

Unfortunately, we've noticed that even the most unwatchable television with the most boring characters can manage to look great in 30-second snippets.

So, in honor of tonight's 'Gossip Girl' episode (oh, please. like Serena's actually going to die in a car crash), we've compiled a list of TV's worst shows with the best promos.

'Gossip Girl'
Having slunk its way down to pure unadulterated camp, it's surprising that Chuck and Blair haven't begun winking and nodding at the camera by now. Even more surprising is how their clever 'WTF' promo campaign is actually more entertaining than the show itself. OMG, indeed.


If a show's promo ad looks good, you can reasonably expect the show to be equally awesome. Sounds fair enough, right?

Unfortunately, we've noticed that even the most unwatchable television with the most boring characters can manage to look great in 30-second snippets.

So, in honor of tonight's 'Gossip Girl' episode (oh, please. like Serena's actually going to die in a car crash), we've compiled a list of TV's worst shows with the best promos.


'Gossip Girl'
Having slunk its way down to pure unadulterated camp, it's surprising that Chuck and Blair haven't begun winking and nodding at the camera by now. Even more surprising is how their clever 'WTF' promo campaign is actually more entertaining than the show itself. OMG, indeed.



'Chuck'
Everything about this series' promos said "'Office Space' meets 'The Bourne Identity'" and out of the gate, the series earned critical acclaim and a hardcore audience. But ever since season two, the series has witnessed a decline in ratings, and even had to launch a "Save Chuck" petition campaign to keep it on the air. The thing is, the promos are just as interesting as ever. What gives, Chuck?



'V'
We thought that we were getting popcorn entertainment in the form of spaceships and lizard people, and instead we got political allegory told at a glacial pace. Maybe this four-part mini-series was just priming the pump for next year's heftier nine episodes? Until then, we can try to make peace by getting excited about the first pilot promo all over again.



'House'

After three seasons of awesome, things started to go south on 'House,' and ever since the show's been gasping for air. You'd never know it though from the strength of their viral ad campaign. (Those countdown still inserts Fox ran were genius!) Heck, even the trailer for season 5 looked promising. We're predicting this 'House' goes into foreclosure soon.



'Fringe'
Despite its steely graphics, mind-bending plots and creative assist from J.J. Abrams, 'Fringe' is turning out to be about as lame as the last year's 'X-Files' movie. Even though the series' promos are fantastic as ever, we now know better and wish we could find that parallel universe in which we had never watched the show.



'The Hills' & 'The City'
It's official! Nobody on 'The Hills' is ever going to become any more interesting, no matter how many seasons they churn out. But in a last ditch effort to convince audiences, MTV has paired the show up alongside the even less entertaining 'The City.' But members from both casts managed to put down their cell phones long enough to film these promos that recall the hey-days of 'Sex and the City.' Enjoy it while it lasts, Whitney, because you're no Carrie Bradshaw!



Can you think of any other great promos for lousy shows? Let us know in the comments!


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