Even though the mystery of The Stig has been revealed both in the TV world and the real world, Top Gear's tame racing driver still has an aura of mystery and notoriety about him. So why not exploit it for personal gain and/or goods and services?

Willmore2000, one of our many bleary-eyed TV lovers, told us to check out The Stig's image being exploited for personal gain by The Chaser's War on Everything, a great Australian satirical prank show that used to get a good deal of airtime on G4 until they realized that original programming that doesn't involve forcing people to vomit on camera does not belong on their network.