I am a glbt activist in America who just blogged about this monstrosity.
This was a cheap ploy at free publicity and nothing else.
The owners of ManCrunch own a variety of niche dating services like Cougarlife.com.
No gay business would ever put out a homophobic ad as stupid or obnoxious as this one.
I am so glad it got rejected.
Something tells me this ad was designed to be rejected to get the publicity without having to pay the ridiculous Superbowl ad costs. I'd bet traffic is up on their site.
February 01 2010 at 2:01 AM Report abuse Permalink rate up rate down ReplyAlso those are NFL jerseys, Packers (insert juvenile joke here) and Vikings, with the NFL shield and any team logos removed. The League may have asserted some copyright & tradedmark infringement rights to keep this ad off the air.
January 30 2010 at 2:24 PM Report abuse Permalink rate up rate down ReplyYeah...cuz this is SOO much worse than "If your erection lasts longer than 4 hours"..."Daddy, whats an erection??"
January 30 2010 at 12:37 AM Report abuse Permalink rate up rate down ReplyThought the Broadway play Wicked was better.
The surprised guy (stand in for audience I guess) has the
requisite look on face.
Ad would have been talk of the office tho! But then best to avoid talk of politics, religion or orientation. Stick to money.
Prob be followed by girl on girl one next season? Yummy.
"Wicked" gay? You are SO New England. :)
January 29 2010 at 6:52 PM Report abuse Permalink rate up rate down ReplyAs a brit, were i know we're much more "okay" with that sorta subject than american, but that advert is *hilarious*.
Shame CBS said no. I thought the superbowl ad space was all about pushing limits.
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