Powered by i.TV
October 22, 2014

It's Official: Sarah Palin's Going to TLC

by Allison Waldman, posted Mar 25th 2010 11:10AM
sarah_palin_outdoorsWell, the deal is done. Sarah Palin's next line on her resume, the one after Vice Presidential candidate and Governor of the State of Alaska, will be television host. The former politico has teamed with reality TV producer Mark Burnett and they've sold a travel show. Discovery's TLC will air 'Sarah Palin's Alaska,' a show about the state and why it's such a great place to live and/or visit. Sarah Palin will be the tour guide and 'proud daughter' of the territory, showing off the mountains, lakes, streams and vistas of the 49th state.

As Joel pointed out the other day, this new show is a good move for Palin as well as Discovery. The numbers she'll need to pull for TLC are in the low millions, so that should be do-able considering her appeal to a large segment of the public. Especially that segment that likes her without taking an interest in her political opinions. This show will have no politics. It's going to be like a movie from the Alaska Convention and Visitor's Bureau. You know, "Come to Alaska, experience the wild life and feel the chill." (Hmm ... maybe I should trademark that?)

Burnett's involvement also assures that this production will be first class. Even his failures have looked good. TLC will position the show as entertainment and education, selling it with all kinds of positive spin. TLC has signed up for eight episodes. And contrary to previous reports, at $1 million per episode, Palin does not appear to be making over $1 million a shot. I'm sure she's getting a good piece of the pie, but not uber-money.

The only negative that might occur will be if the world outside the show and the state intervene in some way and Palin gets sucked in. For example, this past week her comments about the health care bill getting signed -- on her web page and Twitter -- put her all over the cable news networks. TLC would probably want her to refrain from doing that kind of focus-shifting stuff when the series airs.

Follow Us

From Our Partners