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April 25, 2014

'Fly Girls' Cleared For Take-Off

by Shawn Perine, posted Apr 3rd 2010 8:00AM
This just in from the "It Makes Sense" department: With nearly every square inch of terra firma claimed by one reality show or another there's just one logical place left to take the genre: into the wild blue yonder.

The new reality docu-series 'Fly Girls' is a close-up look at the high-flying lives of five Virgin America flight attendants as they crisscross the country, directing attention to exit signs when on duty and to themselves when off.Richard Branson and Fly GirlsThis just in from the "It Makes Sense" department: With nearly every square inch of terra firma claimed by one reality show or another there's just one logical place left to take the genre: into the wild blue yonder.

The new reality docu-series 'Fly Girls' is a close-up look at the high-flying lives of five Virgin America flight attendants as they crisscross the country, directing attention to exit signs when on duty and to themselves when off.

"We're thrilled to be working with Virgin America for this unique peek into a whirlwind lifestyle that shows how tough it is to be grounded when you work 35,000 feet in the air," said Kristen Vadas, Senior Vice President, Alternative Programming, The CW.

While it may be tough to stay grounded, it apparently isn't to stay hot, as each of the attendants rates predictably high on the attractiveness scale. In addition to hotness, the show promises to provide the viewer with "romance, family, friendships and more than a few roommate conflicts."
Deplaning in Ft. Lauderdale.
Last fall, Virgin America and the CW teamed up for a sky-high launch (literally) party on the airline's inaugural flight from L.A. to Ft. Lauderdale, aka, the "Gold Coast." The theme of the event was "Stay Golden" and in keeping with it, every passenger on the flight (as well as a concurrent flight from San Francisco to Ft. Lauderdale) received a goodie bag containing Elvis-worthy gold sunglasses and lots of goodies from various sponsors. The flight itself, manned (and womanned) was a party at 30,000 feet, replete with festively adorned revelers, free makeovers courtesy of Bare Escentuals and a full camera and sound crew logging the entirety for 'Fly Girls.'

Upon landing the jet was blasted with a water cannon, courtesy of a gleeful Virgin CEO Sir Richard Branson atop a firetruck, followed by a nose-to-nose dock with the San Fran flight, which landed just minutes earlier. After both flights had fully deplaned, Branson greeted all who were a part of the historic flights, inviting them to an ab fab fete at Ft. Lauderdale's haute W Hotel that evening.The Fly Girls at the W Hotel.

Fabulous it was, thanks to a crowd that included a bevy of Fly Girls, cool dudes, movers and shakers, live music and a DJ and a performance in the W's rooftop pool by a synchronized swim team that reminded of the kind seen in those Esther Williams films of the 50's.

'Fly Girls' airs Wednesdays on the CW.

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