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Ian Ziering Goes From '90210' to ... Cosmetics Salesman?

by Joel Keller, posted Oct 27th 2010 11:45AM
Aren't you always curious to see what your favorite TV stars of the past are up to now? Of course you do; if we didn't, VH1 would cease to exist. But it's even more fun to accidentally come across a story about a former TV star as you cruise the web trying to find a restaurant name or just getting some news about a place where you used to live.

So when I came across the story of 'Beverly Hills 90210' star Ian Ziering visiting a Morristown, NJ beauty salon, I got that tingly "oh my bleeping God" feeling I experience when I know I'm about to read something that's going to make my day.

Then I actually read the article. Consider my mind officially blown.

Ziering was at the salon to make a presentation to the staff about a line of cosmetics he was promoting.

Yes, you read that right: Ian Ziering is now a cosmetics salesman. But, wait -- it gets much, much better.

According to Kevin Coughlin at MorristownGreen.com, the line of anti-aging cosmetics Ziering (who, as Coughlin makes pains to point out, pronounces his first name EYE-on, not E-an) is pushing "includes a battery powered device designed to pump 'galvanic current' through your pores." In addition, the products are supposed to rejuvenate our "youth gene clusters" in order for the decaying among us to look... well, a little less decayed.

But wait -- it gets even better than that.

Ziering asked Coughlin not to reveal the name of the company he was promoting. Why? Because he didn't want to "undermine other area sales reps." But he did make sure to tell the folks at the salon that with a small investment it was possible to "earn millions" if they can recruit a sizable sales team.

Hm. Without accusing anyone of anything, I'll just say it sounds like a modern-day version of Amway and leave it at that.

But wait -- it gets even better than that.

Ziering is still in the entertainment game, he told Coughlin, keeping active with acting, directing and producing. His latest project? He's hoping to host a reality show that helps men enhance their marriage proposals. Let's just hope that at least a few of those episodes involve the guy taking his girlfriend for beauty treatments. Nothing says "romance" more than pumping "galvanic current" through your future wife's pores.

This is the kind of stuff most fans of the original '90210' probably envisioned Ziering's character of Steve Sanders doing when he burned through his inheritance, sold his Corvette, and actually had to work for a living. Then again, given some of Ziering's career choices since the show ended, maybe this article doesn't come as such a surprise, after all.

(UPDATE: Things just keep getting better: Zeiring also presented the product -- called Galvanic Spa from a company called Nu Skin -- at the Gatsby Salon in Green Brook, NJ yesterday. Yes, that is the salon where 'Jerseylicious' is shot; no word on if the presentation will be included in the show.)

What do you think of Ziering's new career?

(Follow @joelkeller on Twitter.)

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I would suggest to the writer of this article that he's not really in a position to be laughing at/looking down on what someone else is doing for a living.

October 30 2010 at 11:33 PM Report abuse rate up rate down Reply
1 reply to galirora's comment
Joel Keller

Not sure why you'd think that. I'm writing about something I love for a well-read website, and getting paid to do it. Not sure why you'd think I'd be embarrassed about my job.

November 01 2010 at 11:50 AM Report abuse rate up rate down Reply

It is not at all embarassing, it is one of his jobs, lots of stars promote beauty in one way or another, I think it is rather nice that he is working, and not in the papers all the time for drugs and such. There is nothing wrong with working, he does not lit pride get in his way, like some other do......

October 30 2010 at 11:18 PM Report abuse rate up rate down Reply

Say whatever you want but I bet that cosmetic gig probably pays for his multi-million dollar homes and stables of exotics.

October 28 2010 at 3:37 AM Report abuse rate up rate down Reply
Joel Keller

For all I know, he's invested his money well and he's doing this to supplement what he already has. And he might actually believe in the product. But it sure as hell doesn't come off that way, does it?

October 27 2010 at 3:37 PM Report abuse rate up rate down Reply
John Hewitt

Wow, that must be embarrassing for him. Not "TV Squad blogger" embarrassing, but rough nonetheless.

Sorry Joel, couldn't resist.

October 27 2010 at 2:41 PM Report abuse rate up rate down Reply

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