Oscar Ratings Down, But Still Respectable
The 83rd Academy Awards was down nearly 10 percent from last year's broadcast, according to Vulture. The three-hour show, hosted by young 'uns Anne Hathaway and James Franco, earned a 24.6 household rating/37 share on Sunday night, down from last year's 26.5 rating but still beating both the 2008 and 2009 telecasts.
Still, it seems the Academy's "younger hosts = younger viewers" theory paid off. According to Variety, the show was down just 5 percent in the 18–34 demographic.
Despite the lower ratings, this year's Oscars are yet again the year's most-watched non-football program. It earned an 11.7 rating with viewers 18-49, down 11 percent from 2010's show. ABC promises more detailed ratings -- such as how viewership changed hourly -- tomorrow.