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NBC to Stream 'Up All Night' and 'Whitney' Before Network Air
by Chris Harnick, posted Sep 27th 2011 12:30PM
NBC will stream 'Up All Night' and 'Whitney' before they hit the network.In a new partnership with Yahoo, this week's new episodes of 'Up All Night' and 'Whitney' will debut online Tues., Sept. 27.
According to the Hollywood Reporter, previous episodes of both series will also be streamed on Yahoo.
This follows a similar strategy used by other networks. Fox released the first episode of 'New Girl' on iTunes, Hulu, Fox On-Demand, and on star Zooey Deschanel's blog HelloGiggles.com. Despite the widespread viewing, 'New Girl' debuted to solid numbers, even doing better than its lead-in 'Glee.'
The CW released 'Hart of Dixie' and 'Secret Circle' early on iTunes.
New episodes of 'Up All Night' air Wednesdays at 8PM ET and 'Whitney' airs 9:30PM ET on Thursdays, both on NBC.
Tell us: Will you watch the episodes early?
Fall TV Preview: New Shows
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