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November 27, 2014

Madonna to Perform at Super Bowl XLVI Halftime Show

by Catherine Lawson, posted Dec 5th 2011 6:15AM
MadonnaNBC and the NFL announced last night that Madonna will perform at the Super Bowl XLVI halftime show.

In a statement, Madonna said she's partnered with a creative team from Cirque du Soleil, choreographer Jamie King and multimedia artists from Moment Factory, "to create a signature performance for the Super Bowl's Halftime Show, which will be broadcast worldwide."

Super Bowl XLVI will take place at Lucas Oil Stadium in Indianapolis on Sunday February 5. The live halftime show is the most-watched television musical event of the year: More than 162 million viewers in the U.S. watched last year's show featuring The Black Eyed Peas performing with Slash and Usher.

Madonna joins a long list of illustrious halftime performers including The Who, Bruce Springsteen & The E Street Band, Tom Petty and the Heartbreakers, Prince, the Rolling Stones, Paul McCartney and U2.

Her new film 'W.E.,' which she wrote, directed and produced, opens for a limited one-week release in Los Angeles on December 9 and will open nationally on February 3 2012, two days before Super Bowl XLVI.

King has served as Madonna's creative director for the last 13 years, and they've worked together on four tours including 2008's 'Sticky & Sweet' and her 2006 record-breaking 'Confessions' world tour. King also wrote and directed the critically acclaimed Cirque du Soleil 'Michael Jackson IMMORTAL Tour' earlier this year, and he directed Rihanna's 'Loud' Tour and Britney Spears' 'Femme Fatale' Tour.

In July 2011, 'Variety' named King "Variety's Billion Dollar Tour Director", acknowledging his vast combined tours' box office tally, which is nearing $2 billion in ticket sales.

King is also producing and starring with Jennifer Lopez and Marc Anthony in the Latin American talent search television series '¡Q'viva! The Chosen,' which will air on Univision in early 2012.

The Bridgestone-sponsored halftime show is an NFL Network production. It will be executive produced by Ricky Kirshner and directed by Hamish Hamilton.

Take a peek at NBC's ad that ran during last night's Detroit Lions vs. New Orleans Saints game:



'Super Bowl XLVI' airs Sunday February 5, 6PM ET on NBC.

Follow Catherine: @TVClaw
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gerbersmail

First Black Eyed Peas and now Madonna? The NFL executives are no different than congress. They all need to get fired and get some new people in there with fresh ideas. Not ideas that work or cater to their personal taste and no one elses.

December 05 2011 at 10:12 PM Report abuse rate up rate down Reply
eddienpbfl

Oh well, there goes the Super Bowl. I won't worry about missing the halftime show.

December 05 2011 at 10:01 PM Report abuse rate up rate down Reply
Jamie

Noooooooooooooooo

December 05 2011 at 10:00 PM Report abuse rate up rate down Reply
Rose

I've always avoided the half time show like the plague. And this year is no exception. I'm there for the football, not the hipster half time show or the commercials.

December 05 2011 at 9:56 PM Report abuse rate up rate down Reply
Stink

I guess I'll save my dump for halftime.

December 05 2011 at 9:54 PM Report abuse rate up rate down Reply
Bradford

She's UGLY!!! YUCK!!!

December 05 2011 at 9:48 PM Report abuse rate up rate down Reply
launchsb

Oh no! Another playback performance. Mute buttons across the country will be activated.

December 05 2011 at 9:46 PM Report abuse rate up rate down Reply
kccassell

horrible choice. she's responsible for turning generations of young women into ****** and *****. she's already been given too much face time in this country.

December 05 2011 at 9:34 PM Report abuse rate up rate down Reply
moms1smb

She turned her back on America, and now we pay her millions to rub our nose into her anti-american, liberal
crap. Who is the idiot who decided this. I love the superbowl, but I won't be watching the halftime show.

December 05 2011 at 9:31 PM Report abuse rate up rate down Reply
stella

worst pick

December 05 2011 at 9:23 PM Report abuse rate up rate down Reply

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