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August 2, 2014

Commercials

CBS Cuts Another Ad Down to Size, Literally

by Danny Gallagher, posted Feb 2nd 2010 6:29PM
Either CBS' advertising department is run by the biggest whiny fusspot since 'Frasier's' Niles Crane last visited his neighborhood Sizzler or these tough economic times have forced them to take Eric Cartman's "you can't come" business model to heart.

CBS has rejected yet another ad for their Super Bowl broadcast. This time, it's for the upcoming hack 'n slash adventure video game 'Dante's Inferno'. Unlike other controversial ads for GoDaddy.com and ManCrunch.com, this time they only had a problem with the commercial's tagline, "Go to Hell." Instead the ad will air with the tagline "Hell Awaits," which is way more creepy and disturbing since it implies that "Hell" is waiting to come to me instead of vice versa.

Don't watch the following ad if you're disturbed by having to read the word "Hell."

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Megachurch May Crunch Competition in Doritos' Super Bowl Ad Contest

by Danny Gallagher, posted Feb 2nd 2010 6:04PM
It's good to know that while CBS is turning down ads for the Super Bowl left and right over nimbly fears over people having to see a flamboyantly gay man dressing underwear models or two dudes making out that an interesting one will make the cut...for now.

Mosiac, a Los Angeles based megachurch, is one of the six finalists in a Doritos contest to win some free air time during Super Bowl XLIV. Their proposed ad titled "Casket" spoofs the resurrection with the awesome power of Doritos and currently holds the top spot in the contest's online poll.

And if I were a betting man, I'd say it's going to stay there unless Jesus produced the "guy wears dog shock collar" ad.

[via TV Week]

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New truTV Show Hyped with Troy Polamalu Super Bowl Ad

by Nick Zaino, posted Feb 1st 2010 9:00PM
Steelers safety Troy Polamalu truTV Super Bowl ad for NFL Full Contact Now that the NFL has moved the Pro Bowl to the week before the big game, the Super Bowl will be the last TV event on the football schedule for the year. During Sunday's game, truTV will hype a new show, called 'NFL Full Contact,' with an ad starring Pittsburgh Steelers safety Troy Polamalu, or, as he is known in the ad, Punxsutawney Polamalu.

In the ad, a mini version of Polamalu (by the magic of green screen, played by Polamalu and wrestler Steve Richardson, a.k.a. Puppet the Psycho Dwarf) gets pulled out of a tree stump and sees his shadow. Thus, six more weeks of football. Meaning, of course, six weeks of 'NFL Full Contact.'

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Coca-Cola gives us a sneak peak at their Simpsons Super Bowl ad

by Danny Gallagher, posted Jan 31st 2010 5:06PM

Since I started writing for this site, I've had the pleasure of seeing episodes of shows like Dexter and Leverage before anyone else. I've had the pleasure of conversing with some of the industry's most interesting characters. But now I know I've truly made it: I got to watch a Super Bowl ad before the rest of the world. Who wants to touch me?

This year's Super Bowl will, of course, feature new commercials for Coca-Cola including a rather interesting one featuring that mecca of brand advertising, The Simpsons.

It actually takes quite an interesting turn from what you might expect. It's not all that silly. It's actually quite sad and even sullen, compared to ads featuring the show's characters in campaigns for Butterfinger and KFC. Watch it for during the game, even if you're like me and you actually watch the Super Bowl for the actual Super Bowl.

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CBS also punts GoDaddy's Super Bowl ad

by Danny Gallagher, posted Jan 31st 2010 3:07PM
CBS may have opened their hearts, minds and bank accounts to advocacy groups for airtime during the Super Bowl, but it has also rejected two ads that contain themes that don't meet the network's "Standards and Practices department" requirements. Not only did they reject an ad for the gay dating website ManCrunch.com, but they have also kicked off an ad from the hotbed of notorious advertising that is GoDaddy.com, which has a similar, how you say, je ne sais quoi.

Check out the GoDaddy ad that you won't be seeing during the Super Bowl below. Warning: the following video contains a sensuous looking woman in a very revealing outfit, so those of you who were expecting the usual amount of big breasted women taking their tops off in a GoDaddy commercial might be more than a little disappointed.

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Watch for the Griswolds during the Super Bowl

by Allison Waldman, posted Jan 31st 2010 10:00AM
chevy_chase_beverly_dangelo_homeawayApparently we're in the midst of a Chevy Chase revival. Not only is the former Saturday Night Live star, the first to become a breakout movie star, currently making good on the NBC sitcom Community, he's getting commercial work, too.

Not just the MyTouch one that's been around for a while -- with other SNL'ers Darrell Hammond, Dana Carvey and Molly Shannon -- but now he's going to star in a Super Bowl ad.

Actually co-star. In a spot for HomeAway.com, Chevy Chase and Beverly D'Angelo will be the Griswolds again, reprising their National Lampoon Vacation characters.

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Here's the Super Bowl ad that CBS rejected

by Bob Sassone, posted Jan 29th 2010 5:01PM
Danny told you about a bunch of advocacy ads that will run during this year's Super Bowl. But CBS has rejected an ad too, from the dating site ManCrunch.com. But thanks to the internet we can still see it. Here it is. It's wicked gay.

[via Mashable]

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Sneak Peek: Bridgestone's Super Bowl ad

by Bob Sassone, posted Jan 28th 2010 3:02PM
The Super Bowl is coming up on February 7, and as usual TV Squad will have analysis of the game as well as predictions on whether Peyton Manning can handle the Saints' defense. Just kidding. Actually, we'll have analysis of the ads, including this one from Bridgestone titled "Whale of a Tale." Three guys and a whale in a truck.

Question: does this ad make you want to see the rest during the Super Bowl or will you completely forget about it and maybe just happen to see it because you're going to watch the Super Bowl anyway? Do these things work (and I guess I'm asking if the other kind of ad works, the TV commercial that tells you to go to a web site to see the conclusion of the ad. I hate those.)

[via Adfreak]

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Terrifying clown commercials

by Nick Zaino, posted Jan 27th 2010 3:01PM
Walmart Clown CommercialClowns are scary. I've known people who wouldn't flinch to kill a man with their bare hands who would run screaming at the first site of one of Bozo's children. Their faces are painted in permanent smiles, their hair is never a natural color, and they are always wearing a one-piece suit, which is mysterious. How'd they get in there?

The fear is immediate, which is what makes clowns so effective in commercials. Just have a few seconds to communicate something scary? Send in the clowns. Here are a few currently or recently in circulation.

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Super Bowl to feature more advocacy ads

by Danny Gallagher, posted Jan 26th 2010 9:30PM
It looks like the commercials for the Super Bowl just got a little less hilarious, or more depending on your personal viewpoints and political persuasions.

CBS has eased the restrictions on selling spots to advocacy groups during the single most important television advertising event of the year and said it would consider "responsibly produced" ads for the Super Bowl broadcast on February 7.

The issue arose when an anti-abortion group wanted to air an ad funded by James Dobson's Focus on the Family advocacy group starring 2007 Heisman Trophy winner Tim Tebow. Honestly, who cares? Why all this controversy over a commercial? Does it involve singing dogs or the Budweiser lizards discussing the point at which life begins? Am I the only person in the universe who watches the Super Bowl... to watch the actual Super Bowl?

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David Naughton is still a Pepper

by Bob Sassone, posted Jan 26th 2010 2:00PM
Actor David Naughton (An American Werewolf in London) made several famous commercials for Dr. Pepper in the late 70s and early 80s. Yesterday he was back, heading a flash mob that invaded the NYSE and sang the song for the soda's 125th anniversary. Here's the video. After the jump, a couple of the original ads.

I was never a Pepper, but the song is tattooed on my mind.

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Like buttah! Megan Mullally's musical commercial

by Allison Waldman, posted Jan 25th 2010 9:00AM
megan_mullally_turn_the_tub_aroundHave you seen Will and Grace star Megan Mullally in her latest production? No, not her work in the theater, including an upcoming revival of Lips Together, Teeth Apart. I'm talking about her butter commercial. Yes, yes, that's Megan Mullally in the "Turn the Tub Around" I Can't Believe It's Not Butter commercials.

I have to admit, when I first saw the commercial, I was stunned. It was the strangest margarine ad since William Shatner's classic Promise spots. But the more I've seen of Megan's disco-inspired musical extravaganza for I Can't Believe It's Not Butter, the more I think that the whole thing is hilarious. Megan, in my estimation, has her tongue firmly in cheek.

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Weight Watchers suing Jenny Craig over Valerie Bertinelli commercial

by Bob Sassone, posted Jan 20th 2010 5:00PM
If you haven't seen the recent Jenny Craig commercial that features Valerie Bertinelli in a lab, wearing an official-looking lab coat and touting the benefits of Jenny Craig over "the largest weight loss program" (wink wink), here it is. Weight Watchers is suing Jenny Craig for what they say is bogus medical information in the ad.

I hate ads that show someone in a lab coat or standing in front of a bunch of books. Ooooo, he's in front of a bookcase, he must know what he's talking about!

[via Gawker]

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Your cat wants you to have a social life

by Bob Sassone, posted Jan 18th 2010 5:00PM
Wow, there's a sentence I'll never type again.

MeetUp.com has a series of new commercials out, and they seem to suggest that this guy's cat really wants him to have a better social life. In fact, in this ad, the cat is so bummed that the guy doesn't have any phone messages that he... well, you'll see.

It's been my experience with cats (I'm a dog person) that they don't care enough about you to even think about your social life. You could be dying on the floor and they'd probably just look at you for a second and then continue to look out the window or clean themselves. (Here's a better ad.)

[via Adfreak]

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Happy 53rd anniversary, disk-shaped toy that people throw at each other!

by Bob Sassone, posted Jan 13th 2010 5:00PM
I don't think I've thrown a Frisbee in 25 years. No surprise, of course. I don't belong to a Frisbee club, I don't like the beach, and there aren't many reasons for a writer to throw a Frisbee around. But today is the 53rd anniversary of the invention of the Frisbee, so I thought I'd post this commercial for the disk from the 1960s.

Bonus: includes hula hoops!

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