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TV Squad Ten: Most/Least Sexy Super Bowl Ads of All Time
by Danny Gallagher, posted Feb 7th 2010 10:31AM
Will Rogers once said, "Advertising is the art of convincing people to spend money they don't have for something they don't need." And how do you that? That's easy. Just sprinkle in some sex! It's nature's negotiator.
Of course, it's not as simple as it sounds. These days, people are easier to offend than Catholic nuns and the FCC has made it nearly impossible to advertise products the way God intended (i.e. naked girls with abnormally large boobs writhing and moaning over the awesomeness of Flonase). So an even subtler art of using sex to get your money lies within this deeply layered process. Here are the best of the best and the worst of the worst.
Doritos: "Clean Up On Register 6"
by Brett Love, posted Feb 4th 2007 8:10PM
This was a very funny ad, mostly because of the performance of the cashier. "Blazin' Buffalo and Ranch. Giddyup!" The little flirtation between mustache guy, seriously that's some mustache, and the cashier was cute. I liked how she was a little startled by his growl. And the clean up punchline at the end sold it well. Nice job.
I think this will fall short of the massive buzz generated by the Ali Landry "Doritos Girl" commercials, but they gain points for doing something different. A solid entry in the competition.
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