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May 28, 2012

BonnueHunt

Five changes Comcast should make to NBC

by Joel Keller, posted Dec 3rd 2009 3:02PM
Comcast and NBC Universal logosIt's official: GE has sold 51% of NBC Universal to Comcast, for approximately $6.5 billion dollars in cash (what are the odds they'll use this as an excuse to raise my cable bill again?). It'll take about a year to go through the regulatory and anti-trust gauntlets, but after that, the cable giant will be in charge.

Everyone makes fun of NBCU because of the NBC's bumbling high-profile moves over the last half-decade or so, but the reason why the company was so attractive to Comcast was not the broadcast network, but its über-successful cable networks, especially Bravo and USA. Still, it's embarrassing to have your flagship net stumble around like a disoriented shopper on Black Friday. So, if I were in the Comcast executive suite, here's a few things I'd do to prop up the Peacock:

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