If you've been following the Michael Richards apology tour, you know that the actor made an appearance on the Reverend Jesse Jackson's Keep Hope Alive radio program in which he claimed to be "shattered" by his own remarks. That wasn't good enough for the Rev. The day after Richards' appearance, Jackson called for a boycott of the recent seventh season Seinfeld DVD release to punish the actor where it really hurts - the pocketbook.

How boycotting the Seinfeld DVD set would actually hurt Richards is beyond me. Between syndication points and a series-run as Kramer, I think Richards is pretty set financially. As a symbolic act or even one motivated by publicity, I suppose a boycott makes a bit more sense -- but not much seeing as Richards' words were spewed without the consent of the entire cast and crew of Seinfeld. (I've linked to it in the past, but if you want a better reason to hold Seinfeld suspect, check out hip-hop artist Danny Hoch's monologue about his scheduled appearance on the show.)

TMZ will be the downfall of more than one celebrity. The LA gossip hounds have posted video of Michael Richards' soon-to-be infamous Laugh Factory performance in West Hollywood.

On Friday night, Richards proved that trying to shake the Seinfeld curse can get to a guy. In the middle of his stand-up routine, Richards took on two hecklers with a racist tirade that included your standard issue racial epithets along with this charmer, "Fifty years ago we'd have you upside down with a fucking fork up your ass." It was, of course, caught on tape by someone in attendance. Richards has already told the press that he's sorry and will "make amends." I'm tempted to take bets on whether he'll enter rehab, offer a tearful apology to Diane Sawyer or both.

Less you think this incident came out of nowhere, check out hip-hop theater artist Danny Hoch's monologue from Jails, Hospitals and Hip-Hop on his brush with the Seinfeld cast.