A lot of people said "huh?" when it was announced that ABC had ordered a pilot for a new series based on the Geico commercials featuring cavemen, and now it looks like those people may have been on to something.

Early word on the show is that it's "astoundingly awful," "without a laugh in sight," "jaw-droppingly horrendous," and makes American Dad look sophisticated. But I wonder how these people who saw the pilot really feel. The reviews come from someone at Ain't It Cool News.

The part that upsets me the most? The actors from the commercials aren't even in the show! So...what the hell?

This has got to be a joke.

Joe Lawson, the man behind the Geico caveman commercials that have become so popular, says that the show that is in development with ABC is going to be a drama, not a sitcom that had been previously reported by, well, just about everyone:

"The prejudice the cavemen experience in their everyday lives is a metaphor for racism, and I don't see how anyone could find racism remotely funny...well, except when it's supposed to be, like on 'Chapelle's Show' or a Michael Richards stand-up routine.