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September 16, 2014

GoDaddy

TV Squad Ten: Most/Least Sexy Super Bowl Ads of All Time

by Danny Gallagher, posted Feb 7th 2010 10:31AM
Will Rogers once said, "Advertising is the art of convincing people to spend money they don't have for something they don't need."

And how do you that? That's easy. Just sprinkle in some sex! It's nature's negotiator.

Of course, it's not as simple as it sounds. These days, people are easier to offend than Catholic nuns and the FCC has made it nearly impossible to advertise products the way God intended (i.e. naked girls with abnormally large boobs writhing and moaning over the awesomeness of Flonase). So an even subtler art of using sex to get your money lies within this deeply layered process. Here are the best of the best and the worst of the worst.

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CBS also punts GoDaddy's Super Bowl ad

by Danny Gallagher, posted Jan 31st 2010 3:07PM
CBS may have opened their hearts, minds and bank accounts to advocacy groups for airtime during the Super Bowl, but it has also rejected two ads that contain themes that don't meet the network's "Standards and Practices department" requirements. Not only did they reject an ad for the gay dating website ManCrunch.com, but they have also kicked off an ad from the hotbed of notorious advertising that is GoDaddy.com, which has a similar, how you say, je ne sais quoi.

Check out the GoDaddy ad that you won't be seeing during the Super Bowl below. Warning: the following video contains a sensuous looking woman in a very revealing outfit, so those of you who were expecting the usual amount of big breasted women taking their tops off in a GoDaddy commercial might be more than a little disappointed.

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Go Daddy: "Marketing"

by Brett Love, posted Feb 4th 2007 7:30PM

Go Daddy has probably used the Superbowl commercials to their advantage as much as, or more than, anybody. Because of their history, their commercials are some of the most anticipated. Here we get a peek behind the scenes at the marketing department.

It's not a bad ad, but nothing special. Even seeing it for the first time it seems like something we have seen before. The idea that the marketing department at Go Daddy is just one big party is amusing, but simple. I take off a couple points for including the American Chopper guys. I've just seen too much of them at this point. Those points and then some are gained back by the appearance of Danica Patrick though. I do love my racing. The return of Candice Michelle is nice. Seeing Kevin Rose in the commercial was a bit odd, but given their business, it makes sense.

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GoDaddy's road to the SuperBowl

by Ryan Carter, posted Feb 1st 2007 3:51PM
GoDaddy's Super Bowl adsGoDaddy is notorious, and infamous for their ads that some call "racy", some call "disgusting", but most call "funny" or "sexy." Either way they have had trouble getting their ads approved for inclusion in the Super Bowl. Finally, their last ad has been approved.

I really didn't think the ad I saw was so bad (the two guys in the office), but the Super Bowl is a family show after all. There aren't any visual elements that are too much for families, but the dialog is what was a turn-off to CBS. The first ad was obviously a spoof of Basic Instinct, which got rejected quickly. The third ad got approved, which is much better than the 13 ad submissions last year before getting one approved for the 2006 Super Bowl.

GoDaddy has a roadmap to the Super Bowl where you can watch the first two ads, and a press conference with a clip from the third and final approved ad that you can watch. What will they think of next? On second thought, I don't want to know.

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GoDaddy builds hype for Super Bowl ad

by Brad Hill, posted Dec 28th 2005 12:10PM
After having its 2005 ad yanked in mid-Bowl by FCC-fearing Fox executives, internet domain registrar GoDaddy is gleefully promoting (though not releasing) its 2006 ad. GoDaddy chief Bob Parsons is warning anyone who's interested that the commercial might not be approved by ABC censors. Considering how delighted he was with the results of the 2005 controversy, I think we can count on the 2006 version being scandalicious. Previous GoDaddy TV and extended Web ads, including the 2005 cuts, can be viewed here.

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