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February 11, 2012
 
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The grass roots costs of saving a television show

by Richard Keller, posted Dec 5th 2008 2:09PM

Will sending a George Michael CD to protest Eli Stone's removal be good for you or an added expense you cant' afford.I want to talk to you about a grass roots campaign to save Eli Stone. You see, I had this idea where fans of the program would send George Michael paraphernalia - CDs, MP3s, T-Shirts, programs, videos - to the executive mugwumps over at ABC in order to express their frustration that they were not picking up the back nine episodes of the series. It would have been similar in scope to the Great Peanut Campaign of 2007 that ending up (temporarily) saving Jericho.

Then I got to thinking, which is always a bad sign. While a campaign such as this could result in programming executives opening their minds for just a minuscule amount of time to the possibilities of continuin the series, I'm not too sure it would be worth it. Not 'worth' in the terms that the campaign would fall on the deaf ears of the tailor-suited wonks. I'm talking about 'worth' in what it would cost the fans of the show to get the materials and ship them out to send a message. We are in a recession, after all.

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