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February 10, 2012
 
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Things I Hate About TV: ABC's Lost previews

by Erin Martell, posted Feb 26th 2007 11:42AM

Elizabeth Mitchell, LostWhoever creates the promos for Lost needs to start coordinating things with the show's writers, or at least start watching the show. The last few Lost previews have made so many empty promises that I am considering hitting the Mute button on my remote when the ads come on. It should not be possible to over-dramatize the events on a show about plane crash survivors on a bizarre island, but ABC has achieved that feat.

Consider the commercials for last week's episode, "Stranger in a Strange Land." Viewers were told (in all caps and bold lettering, no less) that three big mysteries would be revealed during the episode. Did the show deliver on ABC's promise? Sure, if the meaning behind Jack's tattoos is a big mystery. If kinda, sorta finding out what happened the Cindy and the kids is a big mystery. I am not even sure if there was a third mystery; that's how inaccurate the promo was.

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