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October 9, 2015


TV Squad Soap Report: Do what you do best... drama!

by Allison Waldman, posted Mar 17th 2009 12:03PM
rebThere are many things the soaps do well. You know, things like lavish weddings, fancy dress balls, murder trials, even corporate boardroom shenanigans. On the other hand, there are more action-oriented story lines that just bring out the worst in soaps.

In the last few weeks, for instance, All My Children staged the worst looking motorcycle/car crash I've ever seen on TV. It was riotously funny, and that was not the desired effect. When a wedding gown-wearing Greenlee (sans helmet) careened off the road into a frozen river, the sight of her veil flying in the wind as the tires screeched, with the headlights blinking and the actors pretending to be tossed around, was a hoot. All I was thinking while watching the accident was: "Could this be executed any worse?" (Also, what a waste of Rebecca Budig's return.)

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ESPN turns to the soaps to sell fantasy baseball - VIDEO

by Allison Waldman, posted Apr 6th 2008 8:54AM
ESPN Did you know that baseball players are big-time soap opera fans? It's true. All that time they spend hanging out in the clubhouse during the day, they have the soaps playing in the background. Not all, but a lot. That said, it'll be interesting to see if the same things that sell soaps -- the drama, the relationships, the never-ending stories -- work for ESPN in selling their Fantasy Baseball League. They're calling the series of commercials "Endless Drama."

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