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Shaggy and Scooby Doo
The CW to end Kids WB! in 2008
by Richard Keller, posted Oct 8th 2007 1:03PM
For many of us the rite of passage that was Saturday morning cartoons died years ago. The following news just puts a final nail in its coffin.
Last week The CW announced that it was dropping the 13-year-old Kids WB! franchise at the end of this season. Replacing it will be content from 4Kids Entertainment, which has been providing FOX with Saturday morning programming for the last six years. Leasing the space made "the most business sense" according to Bruce Rosenblum of Warner Brothers TV Groups. Despite high ratings, Kids WB! was losing viewers to cable networks like Nickelodeon. Currently, only 10 staffers remain with Kids WB!. A spokesperson for The CW said that they would try to find new positions for these people at the network.
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