In an effort to promote his new movie The Rocker, Rainn Wilson has "kidnapped" his co-star of The Office Jenna Fischer. On a post on Jenna's MySpace page, Wilson promises that she will be released if his movie grosses 18.7 million dollars (presumably the cost of making it).

There's even a website up detailing the progress of the kidnapping: FreeJennaNow.com. The first question I have is: what happens to Jenna if the movie doesn't reach the $18.7 million goal? That answer is left intentionally vague. My guess is he'll let her go anyway.

I'm glad Jenna is being a good sport about all this (watch the videos to see how Jenna is playing along), otherwise I would find any sort of image involving tying up a woman and leaving her in a vehicle somewhat disturbing. I guess he needed to "kidnap" someone America cares about in order for this Dwight-like scheme to work (and a co-worker who would go along with this silly promotion in the first place). Of course, for better publicity,he could have kidnapped Michael Scott. I think more people would have noticed if Steve Carell was missing.