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Wrist Awareness
Colbert's WristStrong bracelets net $171,525 for charity
by Jason Hughes, posted Jan 24th 2008 12:27PM
Leave it to Stephen Colbert and the Colbert Nation to turn a parody of Lance Armstrong's "LiveStrong" cancer awareness bracelet into a massive donation to a charitable cause. As the AP reports, since Colbert began selling his red "WristStrong" bracelets as part of his "wrist awareness" campaign, begun in response to Colbert breaking his own wrist, he has raised an incredible $171,525. And, on last night's broadcast, he presented the proceeds to The Yellow Ribbon Fund, a real organization that helps injured service members.Stephen Colbert continues to find ways to turn his mock commentator into a true industry leader, all the while keeping tongue firmly in cheek. Is it any wonder that he's surpassed Jon Stewart as the buzz du jour of the teen and college set? Personally I really hope we get a Democrat in office in this next election, even if only to see how the decidedly right-winged Colbert persona is able to respond to everything he or she does.
[via Yahoo!]
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