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Once again people, I'm forced to ask the question: what the hell is going on here? Is up now down? Has black become white? Did Keith Olbermann just spend an inordinate amount of time and energy in his last "Special Comment" to discussing why Glenn Beck is TV's most "huggable" pundit?

CNN has been looking for ways to prop up their sagging ratings in the never-ending cable news wars by becoming a network that actually just delivers news as opposed to "from-the-hip," unsubstantiated opinions, as long as you don't count their constant monitoring of their viewers' Twitter feeds. Apparently they are so desperate for a format change that they have consulted a former ESPN producer to suggest ways to revamp their style.

Everyone remembers where they were and what they were doing when they learned about "Balloon Boy." Rather, they remember what they were thinking: "Has the news media completely run out of things to cover today or was Chester the Squirrel That Can Water-Ski taking a day off?"

Every section of your TV had been preempted and saturated with coverage of what sheriff's deputies believed to be a runaway balloon that was carrying the life of an innocent boy with it. It even preempted the so-called cable "news" networks that interrupted coverage of the pending health care reform bill. That move only would have made sense if insurance companies refused to cover victims of hot air balloon accidents because they considered "gravity" to be a pre-existing condition.

And the really funny part is now it starts getting weird. The Larimer County Sheriff's Office said the family faked the whole thing just so they could get on TV.