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On Black Friday 2010, Don't Leave Your TV -- Go Home Shopping Instead
by Jane Murphy, posted Nov 25th 2010 4:00PM
Your TV is talking to you. It's begging you not to leave home and hearth to get trampled by bargain hunting Black Friday shoppers. No doubt you'll be sapped from all that stuffing, so just remember: A holiday home shopping spree for you and yours is just one push of a remote-control button away.
HSN has a deep bench of celebrities ready to share their style with you. Tori Spelling will tout holiday ornaments from her collection, and Molly Sims will show off her earthy jewelry, "Grayce."
Meanwhile, QVC features designer/actor/reality show star Isaac Mizrahi among their headliners. Mizrahi will actually be making a Thanksgiving Day appearance on NBC's 'The Apprentice.' Let's see which other celebrities are playing Santa this year.
Twice the Shopping: HSN2 Will Launch in August
by Sharon Knolle, posted Jun 14th 2010 8:00PM
Shopaholics, rejoice: HSN (aka the Home Shopping Network) is doubling the opportunity to pick up your phone and order that Jessica Simpson handbag right now! The company announced today that it is starting a second 24-hour network in August. The New York Times reports that the new network, HSN2, will run repeats of HSN programs by TV pitchmen such as Wolfgang Puck and Todd English.
"The days of trying to get a consumer to come to you are over. You really have to be in the consumer's world, wherever, whenever and however," Mindy Grossman, the chief executive of HSN Inc., said in a telephone interview last week
The original HSN is available 24 hours a day (except Christmas) in 95 million homes. The new network will initially be broadcast to 14 million subscribers.
HSN2 will primarily feature repeats of HSN programming, however Grossman promised some original content as well: "We'll also be able to use HSN2 to test new concepts," she said.
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