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Quirky.com Founder Ben Kaufman Talks Making Invention Accessible & His New Show
by Maggie Furlong, posted Aug 30th 2011 11:00AM
Have you ever had an idea for something so smart and clever, so useful, that you can't believe it hasn't been invented yet?Well, it's Quirky's mission to make those ideas a reality, thanks to inventor-turned-entrepreneur Ben Kaufman.
After launching a successful product while still in high school (his retractable lanyard headphones, Song Sling, got made and sold thanks to his parents re-mortgaging their home), Kaufman decided to give other people a place to brainstorm ideas and support inventions: Quirky.com.
Now TV viewers will get to see what happens behind-the-scenes on 'Quirky' (premieres Tues., Aug. 30, 10PM ET on Sundance Channel), a six-episode docu-series following Kaufman and his team as they develop two new ideas each episode, from inception through production and marketing.
I caught up with Kaufman to hear about the smart products we'll see on the show and his favorite Quirky success story.
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