Ruben Studdard is at the helm of a statewide effort to encourage people in Alabama to lose weight. Ruben, who won American Idol in 2003, lost more than 100 pounds when he began a weight loss program last summer. He is asking 25 percent of Alabamans to lose 10 pounds in eight weeks. Studdard's weight loss program, called Scale Back Alabama, kicks off January 4th. Alabama is ranked as the "heaviest state" in the nation with 28.4 percent obesity.

Ruben says he was motivated to lose weight because of a family history of diabetes and heart trouble. He did it in a very extreme way, though. He went to Duke Diet & Fitness center for a month to learn how to become a healthy eater. His mentor for weight loss has been Idol judge Randy Jackson.